Larry's Beans is The Change's oldest client. (Indeed, The Change itself is an outgrowth of Jerry's work with Larry's, which began in 2001 when the company was just two (Larry and his partner Kevin). Larry's Beans is constantly searching for new ways to make the world better. The brand is based on filtering all information through the personality of Larry himself, who definitely takes a wide-open approach to life. Key to the brand's perspective is functioning as an ambassador for sustainability, letting people know that doing the right thing is infinitely more fun and worthwhile than the status quo. Larry is deeply involved in all creative - and The Change is deeply involved with the company's growth strategies. For us, it's a model relationship.